Effective October 1, 2021, EnerBank USA ("EnerBank") merged with and into Regions Bank. Learn more here

EnerBank USA in the News


10 Things the Best Salespeople Do Each Day

March 4, 2022

Being an HVACR salesperson is a very stressful job, and needless to say, making sales over the past 18 months has been even more stressful. While the HVACR industry has remained a predominantly in-person or onsite sales process—it’s difficult to bid many projects over Zoom—many sales processes have changed or adjusted to comply with government restrictions related to COVID-19.

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5 factors to help solar installers choose the right financing partner

February 9, 2022

As a busy solar installer, you may not have the time or ability to create a loan program from scratch. That’s where a financing partner comes in. An experienced lender can handle the heavy lifting of financing while you focus on your business. This includes creating specific loan products, marketing materials, online tools, employee training and more.

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Manage your Business Through 2022 Supply Chain, Labor Issues

January 23, 2022

he biggest topics over the last year or so in the HVACR industry have been the supply chain and labor markets. They’ve combined to create a perfect storm of challenges for the HVACR industry. Also, during this time, demand for HVACR products has increased then remained steady. The forecast is to continue to remain steady.

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How Your Brand Can Make or Break Your Landscaping Business

December 17, 2021

When you think of the word brand, what comes to your mind? Some people may think of the name of a business, a distinct logo, a memorable tagline, or even a unique social media presence. However, a brand is so much more than just a singular factor — it’s the face of your company, the reputation of your business as a whole, and how you distinguish yourself from the competition.

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Why Every Homeowner is a Candidate for Payment Options

December 14, 2021

Whether you’re new to offering payment options to homeowners or are just trying to get better at it, you may be wondering which of your customers may be ideal candidates for payment options. The simple answer is more than you think. Research has shown that one of the most effective methods for offering payment options is to offer them to every single customer.

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Benefits to Offering Payment Options in Your Flooring Business

September 24, 2021

Many contractors in the home improvement industry, including wood flooring contractors, view their customers as “cash only” customers, bidding projects based on their cash budget for a flooring project.

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The ‘Shingle’ Most Important Way to Boost Your Close Rate

September 23, 2021

Successful roofing companies regularly provide their sales teams with valuable marketing tools and training to close more sales. One of the key tools the team should have in their arsenal is the ability to offer flexible payment options to their customers.

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Time Management for Managers – Tips For Working During the Pandemic and Beyond

September 3, 2021

When new team leads are promoted, I interview them to discuss the challenges of being a leader. I usually mention something a mentor told me long ago about success in life and the workplace — focus on these three traits: be honest, hard-working and smart.

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Protect Your Company’s Future: Develop Your Managers Now

August 31, 2021

Do you view your people by what they currently do or by what they could become? If you can view people by what they can become, you can help ensure the future management and direction of your company. While viewing your employees’ potential and then developing them into future managers might seem simple at first, the day-to-day demands of our jobs and responsibilities get in the way.

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How Your Leadership Style Can Hedge Your Company’s Future

August 29, 2021

If you’ve been in the workforce for some time, you’ve probably experienced mixed styles of management during different parts of your career. You can likely point out leaders in the landscaping industry who took the time to focus on your strengths while encouraging you to reach for excellence.

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The Value of a Strategic Financing Partner for HVAC Contractors

August 22, 2021

One of the toughest tasks for many home improvement professionals, including HVAC contractors, is finding ways to differentiate themselves from the competition. And, while many HVAC companies focus on their product offerings: a variety of solutions,

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‘Customer Experience’ is Critical for Contractors

August 5, 2021

Just a few years ago, companies only had to worry about delivering good customer service. Satisfy the customer, and they’ll tell three friends. Make a customer upset, and they’ll shout it from the rooftops to anyone who’ll listen — on average, about 10 people. This adage was critical for companies before the internet and social media.

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Weather Any Challenges Through Smart Employee Training

July 26, 2021

If you’re a trained learning specialist, setting up an effective training system is relatively easy. Most contractors don’t have that luxury. However, someone in the organization—the owner, sales manager or HR person—can implement some training principles to achieve a big bang for the buck.

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How offering payment options can increase your leads, close rate and project sizes

May 25, 2021

Across the home improvement industry, including the window and door industry, research we conducted revealed companies that offer payment options to their customers can increase leads by 50 percent, nearly double their close rate (assuming a 25 percent baseline), and increase project sizes by as much as 44 percent.

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Employee Training: An Investment in Your Company’s Future

May 8, 2021

Employee training. It’s possible that these two words together have a bad connotation with you or your management team. Maybe it’s because you sent an employee to an expensive conference. They came back with lots of good ideas, and then everyone went back to the same old ways.

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Dispelling the Myths Around Offering Payment Options

April 9, 2021

CoThe home improvement industry is significantly behind almost any other industry in using payment options. Only about 25% of all home improvement projects are financed, compared to about 55% for used cars, furniture, jewelry, appliances and others.

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The way we look at brokered deposits for banks is broken

April 4, 2021

Banks are a part of life for just about every consumer — only 7% of Americans don’t have an account. For most, it’s a necessity to manage money, build wealth and gain access to credit. Accordingly, we depend on the security of our financial institutions.

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Three Times to Deliver the Payment Options Discussion

January 3, 2021

Many of the most successful contractors consistently offer a choice of payment options to homeowners — because it’s good for business.

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Luck Favors the Prepared

October 28, 2020

Two key areas prevent project failures and lead to your project’s success—preparation and execution.

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Going Solar Using Payment Options

October 15, 2020

The intense growth of solar installations has slowed recently, yet solar’s potential is still significant. Forecasted numbers indicate that the solar market is starting to behave like other, more mature industries.

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HVACR Contractors Use Financing in Their COVID-19 Recovery Strategy

October 12, 2020

The COVID-19 pandemic changed the way we do business, and the economy took a severe hit from the response to slow the spread. Fortunately, the HVACR industry was declared essential, but that didn’t mean it was business as usual.

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Why offering Home Remodeling Clients Financing is a WIN-WIN for Blue Taurus & You

August 31, 2020

As the owner of Blue Taurus Construction, a leader in home remodeling, HVAC, storm restoration, and fire and water …

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How to develop managers for your solar business (and why)

August 25, 2020

Managing people is a difficult but rewarding job. At our own company, EnerBank, we like to develop and promote people from within whenever possible. We spend a great deal of time developing employees at all levels, in fact, because we view them through the lens of their potential, knowing they could possibly be the future leaders of the bank.

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Industry Briefs 7-27-20

July 27, 2020

Industry Briefs are provided as a free service to our readers. Company news information may be sent …

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Patrinely, USAA Launch SLC Office Development

July 16, 2020

A development venture between Houston-based Patrinely Group and USAA Real Estate commenced construction …

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EnerBank’s Neil R. Fellows Named 2020 Corporate Counsel of the Year by Utah Business

July 16, 2020

Mr. Fellows honored for successfully balancing interests of multiple EnerBank stakeholders to find win-win …

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Patrinely Group and USAA Real Estate break ground on 650 Main

July 15, 2020

Salt Lake City— A development venture comprised of Patrinely Group and USAA Real Estate today announced the start of construction on 650 Main, a 10-story, …

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Construction starts on a new Salt Lake City office tower at 650 Main

July 15, 2020

Developers broke ground Tuesday on a 10-story office and retail project in downtown Salt Lake City, called …

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When “same as cash” is better than cash for solar contractors

July 14, 2020

As I visit home improvement contractors nationwide, and perhaps especially in solar, many of them worry about how much cash each client has to pay for the project. While accepting cash only may seem like a good financial strategy upfront, you miss the immediate and long-term opportunities of adding payment options to your sales strategy.

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